Campaign sending

MailBlaze sends email campaigns to chosen subscriber lists. An agent reads a prepared campaign and its target list and, once your team approves the content, schedules the send for the planned time, then records it. Timing and audience stay as your team set them. Campaigns pointed at an empty list, missing a subject line, or overlapping a recent send to the same subscribers are paused for a marketer, who resolves the issue before release. The agent handles the routine mechanics of getting an approved campaign out on schedule while leaving content and timing decisions to a person.

Subscriber lists

Subscriber lists in MailBlaze group contacts for targeted sends. An agent watches for new signups or attribute changes, reads the contact, and applies your rule to add or move the person to the right list, recording the change. It respects consent and existing subscriptions. Contacts with unconfirmed consent, invalid addresses, or attributes that match no list are set aside for a marketer, who decides where they belong. The agent keeps lists tidy and current for clear cases while holding anything with a consent or data question for a person to handle.

Engagement reporting

MailBlaze reports opens, clicks, bounces, and unsubscribes for each campaign. An agent reads these results and, on your approved schedule, updates records or a summary so your team can see how a send performed. On hard bounces it applies your rule, for example marking the address for suppression. Unusual patterns, such as a spike in complaints or a sudden drop in delivery, are flagged for a marketer to investigate rather than acted on automatically. The agent keeps engagement data current and leaves interpretation of odd results to a person.